Christine Taylor is a Creative Account Manager at Hallmark Cards in Kansas City where she creates and promotes licensed entertainment products and experiences for movies, comics, and TV shows including Star Wars, Star Trek, DC Comics, Harry Potter, and others.
In this Design Conversation, Christine will tell us she uses pop-culture products and experiences to build the Hallmark brand by helping both fanatics and light-hearted enthusiasts connect through common pop-culture passions.
Tickets are $15 / $10 MODA Members and AIGA ATL Members / $8 Students
About Christine Taylor
Christine is a multi-disciplinary creative with a background in both psychology & design. After several roles in both the psych and design fields, she landed at Hallmark Cards in Kansas City where she current works as a Creative Account Manager in the Licensing. She manages the relationship and creative product development between Hallmark’s internal product development teams and outside Movie & TV studio licenses like Star Wars, Warner Bros., DC Comics, Star Trek, FOX, NBC/Universal, and AMC, ensuring all licensed product meets the creative strategy and brand/character relevance in multiple channels of retail distribution.
Recently, she has become the Creative Lead and Ambassador of Pop for Hallmark’s new perennial pop-up pop culture experience called PopMinded, where she leads their presence at comic conventions, online and social media outreach as well as hosts and produces a weekly series of the same namesake.
Christine is a pop culture fanatic and brings her passion and geek lexicon for those brands to work every day. She is a current National Board Member of the AIGA and past President of AIGA Kansas City. She been featured in various award shows and publications over the years, as well as jurored a few. Like many designers, she has a passion for food, wine, film, television, music and theatre and often takes on outside projects that leverages her love for them, including Production Design for local films and web series.